Saw this on Course Hero. Don't know the source. Monmouth University writing lab perhaps ... but I couldn't find it on their site. Even though the source is unclear and it's focused more on academic writing (as opposed to marketing writing), I found spending some quality thinking time on it a worthwhile exercise.
And once you've finished wrapping your brain around this,
do yourself a favor by spending some time with the short piece: Rhythm in Writing.
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