Is this funny because I'm a copywriter who has attended focus groups, or is it just funny?
The Perfection Trap
“Perfect” is procrastination in designer shoes. It’s fear with a thesaurus. “Done” is what gets campaigns launched and clients paid. W...
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When conducting an interview, to get below the surface follow up answers to your questions with more questions. Here are 8 follow-up questi... -
When I started writing this blog post, I had planed on telling you why you, as a writer, should read each of these books that isn't abou... -
Considering going freelance? Or maybe you've already taken that step. Here are some educational resources that can help you maximize su...
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