Possibly the best blog post on qualifiers you'll ever read.

Qualifiers express doubt;
they leave your reader wondering
if you know what you're talking about.

This is OFTEN the best advice you’ll ever get on qualifiers.

This is USUALLY the best advice you’ll ever get on qualifiers.

This is PERHAPS the best advice you’ll ever get on qualifiers.

This is POSSIBLY the best advice you’ll ever get on qualifiers.

This is TYPICALLY the best advice you’ll ever get on qualifiers.

This is PROBABLY the best advice you’ll ever get on qualifiers.

This is GENERALLY the best advice you’ll ever get on qualifiers.

Eliminating qualifiers makes your writing more convincing.

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A quick qualifier about qualifiers: Of course, qualifiers can be mandated by Compliance and/or Legal departments …there are rules must be followed. And keep in mind that even in places qualifiers are not required, qualifiers are useful tools (when used sparingly and intentionally) to add an element of honesty to make claims accurate and credible.