Everybody was on the Zoom call.
Everybody had an opinion.
The headline was adjusted.
Words were reworked.
Logo size was changed.
Everybody agreed.
The big idea was lost.
Consensus cripples creativity.
Subscribe to:
Post Comments (Atom)
Advertising, Branding, & Fame
As marketers, we tend to get wrapped up in the idea that consumers are deeply connected to brand values and meanings. We like to imagine we ...
-
Considering going freelance? Or maybe you've already taken that step. Here are some educational resources that can help you maximize su... -
When I started writing this blog post, I had planed on telling you why you, as a writer, should read each of these books that isn't abou... -
Check your writing for buzzwords. Because they're so ubiquitous, they can become comfortable and easily slip into your writing. They mig...
No comments:
Post a Comment